My first email to the signage company said "I need a diagonal window banner, that is static cling. It needs to be in our traditional red with white lettering. I need it to go diagonally across our center window. Can you please come measure and send a proof?"
The designer replied stating it wouldn't be a problem, and that he'd send a proof over after he measured the window.
However, this is what I got...
I sent him back an email saying "The colors and words are perfect, but CBT wanted a diagonal banner cling. Can I get another proof?"
Proof number 2:
Dear sign guy, the horizontal and vertical options are great. I love options. But, I really need a diagonal banner. You know, angled? Edge to edge.